Author Archive | John Aleer

If you’re in the IM niche, you probably get my duplicate emails, asking: “I needed to make money YESTERDAY; what do you recommend?”

Or maybe you need some extra money for a project you’re working on, or you’ve got an unexpected bill.

Here’s a method I sometimes suggest for earning a quick $500 or $1,000, and what people seem to like about it is how simple it is.

Ask yourself what skills and knowledge you possess right now. Maybe you can write well, or you’re good at building WordPress sites. Perhaps you’re a graphic artist, a photographer, or a videographer. Maybe you have excellent people skills and can act as an affiliate manager or set up joint ventures. Perhaps you can coach people on how to do something specific or how to find the perfect virtual assistant. I guarantee you have at least one skill or piece of knowledge that others are willing to pay for.

“But I don’t have a skill!” Really? Then it would be best to find dynamite outsourcers with skills you can market. It would be best to find something others are willing to pay for, which is usually a skill and sometimes simply a piece of precious knowledge.

Once you’ve identified your skill, set up a web page offering that skill for hire. A simple blog site will do, preferably on your domain. Check out other similar websites to get ideas on how to set yours up.

Find blogs that are relevant to your skill and allow guest bloggers. For example, if you’re good at writing engaging blog posts, find blogs about blogging. If you can troubleshoot antique engines over the phone, find blogs about old cars. These blogs should have a bare minimum of 5,000 readers a month, and be sure they already allow guest posting.

Now write articles that provide great content for these blogs. Study each blog and write an essay just for them that solves a problem or tells how to do something relevant to your skill. For example, if your skill is article writing, you will tell them how to write the perfect article. If your skill is photographing products, then that’s what you’ll teach. Don’t worry about giving away all your secrets – some people would much instead hire a professional than do the work themselves. Link back to your website in the author’s box.

I don’t know if you spotted it, but there is a flaw in the steps above, and here it is…

It can sometimes take WEEKS to get your guest blog post published. How do you speed up the process? One way is to link whatever you write about with something in the news, preferably in the last 12 to 48 hours. You might need to get creative here, but blog owners will be racing to publish your post if you can pull it off. For example, you’re golden if you’re a sales letter copywriter and the FTC just handed down new rules for what you can and cannot say in your sales copy.

Another trick for getting published quickly is providing dynamite graphics, pictures, or infographics to accompany your article. Your infographic could even BE your article. And don’t forget to politely make a good case to the blog owners on why they should consider publishing your report as quickly as possible.

Continue writing articles and getting them published until the orders start coming in or your phone starts ringing.

The entire process could take as little as 48 hours or as long as ten days, depending on how fast you get those first blog posts published.

Added benefit – you’ll make more business connections that can continue to benefit you.

If you’re not outsourcing some of your work yet, you might wonder what the benefits are. You’ll save time, but you’re trading money for the time saved.

So is it worth it? Here are seven benefits of outsourcing you may not have realized:

1. Not only are you saving time, but the time you save can be used more. For example, instead of writing your next article, you could outsource the article creation to a professional and spend that time contacting potential JV partners who will promote your products.

2. You don’t have to learn a new skill. If it’s a skill you rarely use anyway, or if it’s something you have no interest in learning, you are much better off outsourcing it to a professional.

3. Even if you know how to perform the skill you’re considering outsourcing, there is a good chance someone else can do it better. Maybe a lot better. Do you want to spend the following ‘x’ amount of your hours to achieve mediocre results? Or do you want a fantastic payoff that can only come from someone who skillfully performs that task every day of the week?

4. You can grow your business faster when you outsource. If you’re trying to do every task yourself, you can only grow as fast as you can work. But if you harness the skills of others, you can grow exponentially.

5. You can react to the market faster. Let’s say a new social media site hits the scene, and you want to create a product that teaches people how to use it. If you do all the work yourself, it could take weeks. But if you outsource some of the work, you can have it done in days. Money loves speed.

6. Once you have a system that works, you can ramp it up on a large scale with outsourcing. For example, you’ve discovered the exact type of video to make to promote affiliate products and how to get it ranked high in Google. Now outsource the work to others, and instead of creating and organizing two new videos a week, you can do two a day. Or even ten a day.

7. You’ll be happier. By outsourcing all the tasks you either don’t enjoy or aren’t very good at, you can focus on the areas of your business that you genuinely enjoy. And when you want your work, you will naturally tend to get more done and be more successful.

The New Year is upon us – time to discuss your goals. Goals are important, yes… But I’d like to focus a moment on one of the fundamental drivers that will allow you to achieve all of your 2019 ambitions, whatever they might be: Keeping Your Brain Happy so it can help you accomplish your tasks and see your intentions through to success.

We all know what it’s like to try to work when our brain is in a fog or doesn’t want to cooperate with us. We feel like we can’t get it in gear, like everything takes too long, and the result is lacking.

Just like any other part of the body, the brain can get tired. I suffer from cerebral fatigue resulting in a lack of new ideas, poor thinking, and lousy problem-solving, which can cause depression.

Here then, are 12 tips to keep your brain refreshed, energized, and happy:

1. Mix it up. It’s common sense that if you spend hour after hour on the same task, you will get burned out. So instead of writing articles for 8 hours straight, try writing articles for 2 hours, researching your following product for an hour, returning emails for an hour, etc.

2. Don’t multitask important stuff. Sure, you can listen to the radio while doing the dishes, but neither one requires your full attention. Don’t check your email or the game’s score when doing something important, like learning a new skill from a webinar or working on your following product score. By not multitasking, you’ll accomplish more in less time, and your quality of work will be better, too.

3. Stand up and move around. If you can, get one of those standing work desks and use it at least half the time. If you alternate between standing and sitting, you’ll find that you’re more alert and your brain works better.

4. Take a quick break every 20 minutes or so. 20-minute “bursts” of work followed by 2-3 minutes of non-work can make you productive and energize your brain. BEST: Do something physical on these short breaks, such as push-ups, sit-ups, or deep knee bends.

5. Engage your senses. Use some peppermint or orange oil to wake you up. Make your workspace enjoyable to look at with thought-provoking art. Use colored paper and pens. Get a worry stone or some object you like to hold and pick this up for tactile stimulation when thinking through a problem.

6. Relax for 10 minutes every 90 – 120 minutes. Take 10 minutes off to meditate, walk around the block or work on a puzzle. Your brain will love this.

7. Work when your brain wants to work. Everyone has their circadian rhythm. Some people are morning people, others are night owls, and many fall in between. Find out the most productive time of day, and then schedule that time for your most intense and vital work.

8. Prioritize. Work on your most important task when your brain is at its freshest. Getting this task done first will also give you a much-needed feeling of accomplishment and free you up to focus on smaller goals and tasks.

9. Work less, play more. If you work 100 hours a week, I suspect you only do 50 hours’ worth of work. Think about it – how much of your time is devoted to working, and how much is dedicated to “getting ready to work?” Don’t get distracted by emails, games, news, weather, etc.

Instead, focus on getting your tasks done as quickly as possible, leaving your computer, leaving your office, and doing something unrelated to work. While you are out “playing,” your brain will be rejuvenating. One unexpected benefit to this is that your brain becomes more creative and a much better problem solver when it gets periods of rest, relaxation, and diversion from work.

10. Take a weekly vacation. No, I’m not kidding. Getting away once a week does wonders for every part of you, especially your brain. And you don’t have to leave your area to take a vacation. Go someplace locally you’ve never been to, take a class, go to events, spend the day walking downtown or in the woods, etc.

Is the weather terrible, and you don’t want to leave home? Then grab that book you’ve got of nature photographs or travel shots, sit in a comfortable chair, and transport yourself to the exotic places you see in the photos. In terms of benefits to the brain, it’s almost as good as being there.

11. Exercise. I won’t tell you why you should exercise here – you probably already know them. And one of the biggest reasons is that your brain works better when you exercise. You think better and more clearly. I wouldn’t be surprised if people who regularly exercise improve their IQ scores – it’s already been proven to increase memory and comprehension.

12. Feed your brain. Good nutrition is vital to your brain’s well-being. If you’re eating processed foods or junk foods, you’re starving your brain. If you’re eating things like fresh fruits and vegetables and fish, then you’re feeding your brain. Don’t believe me? Cut out all junk food and processed food for one week. Add in fish oils or fish, along with plenty of veggies and some fruits. See if you don’t notice a massive difference in how you feel and how well your brain functions.

Be good to your brain; it will help you reach your goals this year and beyond!

Can you get 50,000 visitors to your blog in 30 days or less Do it without lists, JV partners, name recognition, and advertising?

Jane Smarts was a -new blogger who knew she would have to do something different to get visitors to his new blog.

And to put this in perspective, in case you’re not a blogger yet, getting 50,000 visitors in your very first month is akin to winning the lottery – it rarely happens, and when it does, it can pay off big.

So what did she do? We broke his methods into these steps:

1. Choose a niche you’re passionate about. Jane chose corporate consulting because it’s closest to her heart, and it’s also what her company does.

2. Make some quick posts so it appears your blog has been around for a while. Jane already had 10 or 15 posts from previous work that she could immediately publish. Hopefully, you already have some content written, whether it’s articles, an ebook, etc.

Break whatever you have down into blog posts and post them. If you don’t have written content, it’s up to you whether or not you take this step. Having content already on your blog appears you’ve been doing it for a while, but posting inferior content that you rushed to write is never helpful if someone should want to read it.

3. Do your research. Jane researched what kind of blog posts take off in her niche and which gets the most shares on social media. Her research showed that she needed to write long posts – between 2200 and 3000 words- and use mixed media, including bullet points, videos, images, sub-h, including Her research also showed that “how to” posts or posts people can apply to get results were the most popular.

4. Apply what you learn. Once she did her research, Jane knew just what to do, and she did it.

5. Think about distribution. You can write your posts according to what your research finds best, but that still won’t initially get your article in front of people. Even the most shared blog posts in the world must first be seen before they are shared, and if you have no traffic, to begin with, you’ve got to find it.

Jane tailored her first post specifically to the audience of a social news website that she read every day. By tailoring it to that specific audience, there was an excellent chance they would appreciate it and share it.

6. Write great content. Jane spent 3-4 days writing her initial post. That’s right… 3-4 DAYS, not hours. Make your content great.

7. Use what contacts you have. Don’t have any? Get some. Jane started the ball rolling by having a handful of friends give her post a bump so people would begin checking it out. The post was good; it took off, and the rest was history.

8. Capture email addresses and ask for social shares. Be sure to place your opt-in box on every page in the right-hand column and again at the end of the article. And ask your readers – if they found your post helpful – to share it via social media.

9. Rinse and repeat. Jane found a formula that worked, so she did it repeatedly, focusing and targeting her newest blog post to a particular distribution channel.

You might not hit the 50,000 mark your first month, but if you follow these steps, you could hit it within 2 to 3 months, even in a smaller niche. Imagine if you capture just 10% of that traffic – that’s an email list of 5,000 who you can now invite directly to every new blog post you make. Not the wrong way to get your blog rolling…

Yes, people come for the content, but first, you’ve got to attract them with the image. After all, images are the first thing people notice about your page or post.

 

The right image can grab attention and create intrigue, mystery, curiosity, and other emotions that wrap their tendrils around your visitor and glue them to your writing. As an added benefit, the better your image captures attention, the less critical your headline becomes. A great idea with a mediocre headline will almost always lure visitors into reading your content, while a subpar headline seldom will.

What can you do to maximize the effect images have on your visitor? Here are ten keys:

1. Use at least one image per post. Every post should have an idea of its own above the fold. And if your post is long, consider adding images into the middle to break up your position. These will provide welcome breaks to your readers and entice scanners to stop and read your content.

2. Look for images that work on a gut level. If your post is about preventing a house fire, you might be tempted to post a picture of a building on fire. But how much more captivating would it be to imagine someone experiencing loss – even without a single charred remain in the background? Look for pictures that reflect emotions rather than illustrate your story.

3. Use faces. Studies show that readers pause longer on an image that shows at least one face. If you don’t use faces, look for something provocative or downright spectacular – something that makes the viewer stop and wants to know more.

4. Use images in your RSS feed. Like blog posts, an image can distinguish between your writing being read or ignored. Think of the idea combined with the headline as your book cover and your post as the contents. People judge books by their covers and do the same when looking through their feeds.

5. Take the time to get it right. Grabbing the first exciting image you see is seldom a recipe for stopping Internet traffic. If you need to spend as much time sourcing an idea as you write the post, then do it. It’s worth the extra effort.

Consider purchasing your images. You can almost always find far better ideas when you’re willing to pay a little bit to use them, and the selection is far more vast and exciting. Remember that a bland-as-toast image could hurt your chance of reading your post. Spend a buck or two and get something that leaps off the page and into your reader’s imagination.

If money is tight, there is a third option. You are using creative commons photos. They’re free to use, but you MUST give the proper attribution to the photographer. For example, you can start a search for creative commons images here: https://search.creativecommons.org……….

6. do it. Adding images might sound too simple, but the fact is that it will almost certainly increase the time visitors spend on your site.

7. Consider taking and using your photos. If you’re a shutterbug, by all means, get busy. Using your images will personalize your website and build a connection with your audience.

8. Build an entire post around pictures. With the advent of social media, you can now get traffic simply for having fantastic images. So why not try a position that’s image dense, such as the most romantic places in your country or the funniest photos ever, etc.?

9. Don’t forget to add alt tags to your images. This can help you to rank higher in the search engines, bringing you more traffic.

10. Have fun. Not only is reading an article that contains images more interesting for the reader – it’s also more fun for the author to put together.

You’ve got a new product or website but are stuck for a tagline.

Should you spend a lot of time thinking up the best possibility? Surprisingly, no. There is a simple shortcut to writing the perfect tagline that will grab people’s attention and let them know immediately that your product is right for them.

So what’s the shortcut? Believe it or not, it’s letting your customer write your tagline FOR YOU.

First, here are a few things you should know about the perfect tagline:

1. It needs to articulate accurately what it is that you are offering, and it needs to position you positively with your target market.

2. It’s got to be original. Whatever you’re selling, odds are plenty of others are selling something similar, and being authentic means standing apart from the crowd to get noticed and remembered.

3. It’s got to be concise and precise. Memories are exceedingly short, and the competition to be heard gets more challenging daily.

Considering those three points, what do your clients tell you about your product or service? Better still, what do they tell you about the problem your product or service fixes? For example, career coach Julie Jansen helps people to find their ideal work. What do her clients frequently tell her when they’re in her office? “I don’t know what I want, but I know it’s not this.” That became the title of her book.

Another career coach kept hearing, “I don’t know what I want to be when I grow up!” She resisted using the phrase at first because her clients WERE grown up, and she thought it might offend them. However, once she added it to the top of her website, she immediately experienced a dramatic increase in inquiries.

Two young software designers were showing a venture capitalist how their software worked. The investor suddenly exclaimed, “That’s so simple; my mother could do it!” Bingo! Their tagline was born.

An author wanted to write and speak about male-female communications. With the room full of people, she laid out a scenario in which they were all trying to communicate with the opposite sex but having difficulties. One gentleman yelled, “Can’t she see I’m watching the game?” And her tagline was born.

If your tagline captures exactly how your ideal customer feels, you’ve got it right. As you can see, you don’t need to pressure yourself to find the perfect tagline – instead, listen to your customers.

To learn more, read the book: “POP! Create the Perfect Pitch, Title, and Tagline” by Sam Horn. Then go, improve the tagline for your product so you can sell more and serve more.

There may be no faster way to create a great product than by interviewing an expert in your niche. You set a time for the interview, prepare a few questions, record it, and possibly get it transcribed. Total time? Maybe 2 hours, tops.

But what do you, as the interviewer, need to do to make the interview great?
To put it another way, how do you ensure your listeners will stay riveted by the interview and be thrilled that they took the time to listen?

Here are 17 essential tips for conducting a memorable podcast interview:

1. Have fun with it. It won’t turn out well if you’re stressed about doing this interview. You’ve got to relax and have a good time. Laugh. Joke a little. Smile. Did you know people can HEAR if you’re smiling? It’s true. And the more at ease you are, the more comfortable your guest will be, too.

2. Do some research. Know the person you’re interviewing, and by all means, know something about the topic.

3. Confirm the details with the person you’re interviewing. This includes time and date, length of the interview, and how they will communicate (phone, skype, etc.)

4. Forget the umms, errs, and ahhs. Please. So be it if it takes you a second to think of the word you want. Don’t fill that time with incoherent sounds.

5. Do use the highest quality equipment possible. You can have an excellent interview, but no one will listen if the sound quality is terrible.

6. Don’t ask yes or no questions. “Do you like to play tennis?” “Yes.” Have you been playing for a long? “Yes.” Do you win every tournament?” “No.” How dull can you get? Always ask open-ended questions that cannot be answered with simple yeses and nos.

7. Listen. I mean, LISTEN to the answers your expert is giving you. Your audience can tell if you’re playing along rather than fully engaged. So engage. Be prepared to ask random questions based on what you’re hearing. The best interviewers aren’t afraid to pursue new avenues and unearth discoveries.

8. Don’t just ask “what,” but also ask “why” and “how.” Learn everything you can from the person you’re interviewing. Go in-depth and find out the reasons behind the reasons.

9. Remember that you are the interviewer. Don’t try to steal the show or talk over your guest. You are there to elicit information; they are there to share their expertise. Don’t try to fill both roles yourself. If you do, you’ll annoy your guest and irritate your audience.

10. Don’t ask more than one question at a time. “How do you propose to do project A, and while you’re doing it, do you also run the XYZ program, and how do the two integrate into your discombobulation?” Sheesh. Think of your poor interview subject and ask one question at a time.

11. Don’t say anything like, “I wanted to ask you…” or “My next question is…” Or even, “How are you?” Get to the topic at hand and keep the interview moving. Please.

12. Prepare your questions ahead of time. This will ensure you don’t get stuck for something to ask. Prepares the follow-up questions for each question. Or if the purpose of the interview is to teach a task, you and your guest might prepare an outline of the steps you’ll cover. In either case, this is a guide to help you along, not something written in stone. Be flexible.

13. Don’t keep your guest in the dark. Let them know beforehand what to expect and any pertinent details they should know. Offer to send them the questions you plan on asking. Thank them for participating. It would be best if you thanked them when they agreed to the interview and again in any conversations or correspondence you have both before the discussion and after the interview.

14. Show your enthusiasm for both your topic and your expert guest. Enthusiasm is contagious, so share yours liberally. Your guest will appreciate your confidence, and your audience will be more engaged.

15. Remember who your real VIP is – it’s not your guest, and it’s not you; it’s your audience. You are doing this interview for them, so your priority is to get your audience the great content they want or need.

16. Relax. It’s not Mars-landing science; it’s just an interview. Don’t get stressed – think of it as an adventure.

17. Make mistakes. You’reyou’re to make them regardless, so why not put them on this list? You’llYou’reover your tongue, forget what you were about to say, or mispronounce a word you use all the time. It’s okay. Fix Its mistake; smile, laugh, and move on. Your audience will love you MORE for the mistakes you make.

Or the life of someone you love.

85% of people suffer from low self-esteem, lack of confidence, or a general feeling of not being “good enough.” That’s 17 out of 20 people with enough self-doubt to make success difficult and life hard.

It starts in childhood: Something is said that makes you feel inferior, or you interpret something to mean that you are somehow “less than others.” You replay it in your mind until it becomes a fixed grove winding deeply through everything you think and everything you do.

Low self-esteem and lack of confidence affect your life on every level. But so does finally learning – deep down inside where it counts – to honestly love yourself. It’s transformative. It’s simple. But it takes lots and lots of practice to overwrite all of that bad programming you’ve endured.

I recently discovered a Kindle book that can change how a person thinks about themself. The author hit rock bottom. He was sick of the misery and the pain.

So he got out of bed, staggered to the desk, and wrote the following in his notebook:

“This day, I vow to myself to love myself, to treat myself as someone I love truly and deeply – in my thoughts, actions, choices, and experiences I have, each moment I am conscious, I make the decision I love myself.”

After that moment, he told himself, “I love myself.” He said it when he woke up, throughout his day, and when he went to bed. He said it like a mantra in his head, over and over again.

Things gradually changed for him. His body healed. His life got better. Fantastic things started to happen to him. And through it all, he kept repeating to himself, “I love myself, I love myself, I love myself, I love myself.”

If you don’t think this will benefit you, please try it anyway.

You don’t have to believe it; you must repeatedly say it to yourself. It’s a practice. You won’t see a miracle on the first day, but you will begin to notice subtle changes in how you feel and your business, connections, and life.

Despite being a quick read, “Love Yourself As Your Life Depends On It” by Kamal Ravikant has much more to offer than I can write here. I highly encourage you to get it, read it, and let it be a reminder to love yourself and those around you more daily.

I got out my trusty calculator and did a little math. Assuming you make your information products, what would it take to earn $100,000 annually if you work with affiliates and pay them 50% commission?

$47 Ebooks: You’d need to sell 355 of these monthly, or 12 per day.

$97 Teleseminars and Webinars: You’ll be selling 172 seats a month, or 5.7 per day. Think no one would pay that kind of money for a teleseminar? They’ll line up for your information if it is timely and valuable. For example, stock market and forex trading advice would fit this category.

$197 Audio Courses: You only need to sell 85 a month, or 2.9 per day. Now, who’s going to pay $197 for an audio course? A lot of people. The trick is to make a significant promise, record it on a library of CDs, and ensure you fulfill it. Example titles might be; 7 Days To Speaking Confidence or perhaps Improve Your SAT Scores by 33% In Two Weeks or even How To Become A Master Pick Up Artist Practically Overnight.

$497 Video Courses: I know what you’re thinking – who will pay $497 for a video course? The truth is many people have paid TWICE that amount. Sample title? How about… How to Generate a Six-Figure Income in 90 Days. Oh yes, and to earn $100,000 a year using affiliates at 50% commission, you’d only need to sell 33.5 a month. That’s practically one per day.

Would you instead make 12 sales a day or one deal a day? Are you ready to step up and start selling big-ticket products?

And by the way, other products you can sell for $497 and MORE are…

– Home Study Courses (video, audio, and written material)
– Online Study Courses (video, audio, and written material, plus it’s more interactive and more likely to be used by the buyers.)
– Seminars and Workshops
– Group Coaching

So let me ask you a question: What if you put on a killer online study course and charged $997 – how many sales would you need to reach that $100,000 mark (assuming all sales were made through affiliates?) Just 16.7 per month.

Or what if you charge $2,000 for your seminar – you’d only need 100 attendees to make a $100,000 payday?

Or if you charge $300 a month for group coaching – you’d need just 55 members.

And in any of the above scenarios, what if you didn’t use affiliates? What if you made all the sales yourself? Then, of course, you’d only need half as many sales to make just as much money. So in the $997 product example, you’d only need 8 or 9 sales a month to generate a $100,000 income.

If you’ve been paying attention here, you might have noticed I left out one significant possibility. Do you know what it is?

Recurring subscriptions or membership sites. Three hundred fifty-five members paying $47 a month yields $200,000 – half for you and half for your affiliates. Can you retain 355 for the full 12 months? You’ll have to offer killer content and incentives to come close.

One more thought – what if you do a combination of the above? Perhaps you choose two things, or three or four. Then instead of earning $100,000, you’re making $200,000 or more.

I’ll tell you a secret: We tend to get so bogged down in day-to-day thinking that we forget to look back at the big picture. And so is it any wonder that we believe small instead of thinking in numbers like these? You can indeed attain these marks and more, but the first step is to consider the thoughts, and the second is to believe you can do it.

And you already know the third step – take action on a massive scale and don’t stop until you reach your goal.

Social media sites provide an unprecedented opportunity to network and grow your business online. Don’t throw away this golden ticket by making these 12 costly mistakes!

1. Posting long, messy, nasty URLs. Use a URL shortener like bit.ly.

2. Posting too often. Rein this by posting only when you have something significant to say.

3. Not spacing your posts. Sending 20 bases in 10 minutes and then not posting the rest of the day is – well – dumb.

4. It does not make sense. Posting “ARGGHHH” with no other information annoys people. Post complete thoughts that mean something.

5. Too much personal stuff. You’re doing social media to promote your business or service. Then keep it 90%+ business and less than 10% unique.

6. Being boring. Posting that chocolate tastes good (No! Really??) or that you had cold cereal for breakfast is so……..
~ yawn ~
………………. Excuse me; I fell asleep for a second.
See what I mean?

7. No picture. Yes, it would be best if you had a profile picture. And yes, it should be a good one. Pay to get your portrait taken if need be – it’s worth it.

8. Wrong picture. Your profile picture needs to be of YOU, not a puppy or a cheerleader (unless the puppy or cheerleader is you.)

9. Not giving credit or attributing the wrong source. Give credit where credit is properly due. Always.

10. Being wrong. Again, check your facts if you’re unsure.

11. Being a jerk. No matter how much you disagree, the other person is never an idiot, a moron, or a jack***. Remember, once you put it on the net, you can NEVER take it back.

12. Getting political. You’re entitled to your politics, but they have no business mixing with your business. Keep them 100% separate at all times.

13. Using TrueTwit. Someone wants to follow you, so you punish them by making them click a link and enter the CAPTCHA code? What a great way to frustrate new followers and lose them in the process.

14. Ignoring shares and RTs. Someone retweets or shares something of yours; what do you do? If the answer is nothing, you lose. Instead, THANK them for sharing your content and starting a conversation.

15. Spamming. Think about community, relationships, and building trust as your priorities. Yes, you can send out an affiliate link now and then, but most of the time, you should be sending content or having a conversation.

Most marketers using social media make at least 3 of these mistakes regularly… But not you. You’re smart. You read this article and will use social media wisely and profitably from now on!